Professional profile

Social Media Manager and Health Researcher — Center for Advancing Health Systems Innovations (CAdHSI)

Nov 2025 — Present · Remote, United States

• Manage organizational social platforms to maintain a consistent and impactful brand presence.
• Develop and execute content strategies aligned with organizational objectives.
• Oversee content creation, curation, and publishing across multiple channels.
• Partner with internal teams on engaging campaigns and storytelling projects.
• Ensure digital communications reflect CAdHSI’s vision, mission, and values.

Communications Officer — University Mohammed VI Polytechnic (UM6P)

Oct 2025 — Present · Ben Guerir, Morocco

• Implement internal communication actions including weekly newsletters, emails, and campaigns.
• Support the organization and promotion of internal events.
• Contribute to community engagement initiatives led by the university.
• Produce editorial content highlighting impactful projects such as the In Momentum Newsletter.
• Assist with preparation and coordination of institutional visits.
• Create materials for external partners and stakeholders.
• Monitor the impact of communication actions and institutional visits.

Communications and Content Lead — CoachX

Apr 2025 — Present · Self-employed

• Manage social platforms to ensure consistent and impactful brand presence.
• Develop and execute content strategies aligned with organizational objectives.
• Oversee content creation, curation, and publishing across multiple channels.
• Collaborate with teams to design compelling campaigns and storytelling initiatives.
• Ensure all digital communications reflect CoachX’s vision, mission, and values.

Corporate Communication Intern — University Mohammed VI Polytechnic (UM6P)

Feb 2025 — Aug 2025 · Ben Guerir, Morocco

• Contributed to institutional content including newsletters and concept notes.
• Assisted in organizing the 5th edition of UM6P Science Week.
• Managed targeted email campaigns.
• Supported audiovisual production, including Women’s Day campaign content.

Head of Communications — chnondir.ma

May 2024 — Feb 2025 · Rabat Metropolitan Area, Morocco (Hybrid)

• Developed and implemented communication strategies to support the association’s mission and activities.
• Managed internal and external communications with consistent, effective messaging.
• Oversaw content creation promoting projects, events, and initiatives.
• Strengthened public image through strategic storytelling and outreach.
• Collaborated with teams to enhance visibility and stakeholder engagement.
• Provided leadership and vision for communication campaigns and community engagement.

Director of Communications and Publicity — ACILAB — Africa Collective Intelligence Laboratory

Mar 2024 — Jun 2025 · Casablanca Metropolitan Area, Morocco (Remote)

• Managed social platforms to maintain a consistent and impactful brand presence.
• Developed and executed content strategies aligned with organizational objectives.
• Oversaw content creation, curation, and publishing across multiple channels.
• Collaborated with teams to design compelling campaigns and storytelling initiatives.
• Ensured digital communications reflected ACILAB’s vision, mission, and values.

Communications Manager — African Consulting Club (ACC)

Feb 2024 — Jan 2025 · Rabat, Morocco

• Organized promotional interviews and managed event communication strategies.
• Coordinated major initiatives including a hackathon with Mastercard and a program with UNLEASH.
• Managed social platforms to maintain a consistent and impactful brand presence.
• Developed and executed content strategies aligned with organizational objectives.
• Oversaw content creation, curation, and publishing across multiple channels.
• Collaborated with teams on compelling campaigns and storytelling initiatives.

Global Surgical Care Program

University of Global Health Equity · Aug 2025 — Dec 2025

Master’s in International Management

UM6P — Africa Business School (with Duke University) · Oct 2023 — Jun 2025 · First Class

BSc in Anesthesia and Intensive Care

ISPITS — Higher Institutes of Nursing and Health Professions · Oct 2020 — Jul 2023

French Language and Literature

Mohammed V University · Jan 2020 — Jun 2020